Sunday, 29 July 2018


5 Popular Sports & The World’s Most Valuable Brands

The Most Watched Sports In The World 2018 are depends on viewership on TV, and well as online.
Aside from the sports channels that gain the media rights for the broadcasting of these sports events, we also get to watch the sports, both live, as well as their repeat telecasts, YouTube, on online apps and so on.

About Brands,

Brands are critical for creating business value, and the sports business is no exception. Strong brands command customer loyalty and premium prices, constituting valuable assets that drive company revenue and growth. They are central to many sports business transactions, especially sponsorship deals and product merchandising. And at the heart of branding lie trademarks (are valuable assets, build trust, confidence and loyalty in a product and represent, if successful, a promise kept).

1Football / Soccer
At the top of the list of the most watched sports in Football/Soccer, with 4 billion followers all ground the world. From Italy and England to Germany to Portugal, from Argentina and Brazil to India and China – association football tops the list of the best sports in the world for sports lovers in countries all over the world. FIFA World Cup is the most popular sporting event in the world, with reach of 3.5 billion. UEFA Champions League and FIFA Confederations Cup also feature among the most watched events, with 1.7 billion and 1-billion reach respectively. Even the Olympics feature the sport. Some of the greatest footballers or recent times include Hope Solo, Neymar, Marta, Lionel Messi, Alex Morgan and Cristiano Ronaldo.

Branding & Equipment: By Nike

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Thanks to the British Empire. Because of What???
Recently, Cricket has spread across the globe. References from various sources indicate that it may have been played as far back as the 16th century. But it took a one more century to be fully completed and being codified. It was near around 1700’s.

Cricket is actually popular across through the ex-British colonies. We can name them particularly.

The game is played with large teams and long range of time, sometimes up to 5 days in length. Previously and mostly matches are usually played by country or national teams. Though there have been some famous clubs across India, Australia and England.

Obviously Cricket is a bat and ball game played between two teams, each consisting of 11 players. A 22-yard rectangular long pitch is taken inside a particular diameter round field. Both the teams take it in turns to bat. The bating team attempts to score runs, while the fielding team tries to defend them within as less runs as possible. Each turn is known as an innings.

Branding & Equipment: By Kookaburra

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3Field Hockey
The sport was developed both in Asia and Europe at the age of 3rd century B.C. in the 19th century England, modern rules were introduced into field hockey game. The rules quickly spread out inside the English colonies.

Currently Field Hockey in the 3rd popular World Sport popular in the earth. According to 2016 statistics, around 3.3 billion fans from Asia, Africa and Europe proved the fabulous popularity of this sport.

Some people often call this sport a family game. Two teams play against each other by trying to maneuver a ball into the opponent’s goal. The ball is actually a puck and it is driven by the hockey stick. Typically the Field Hockey or the Ice Hockey is referred to simply as Hockey in many areas.

Hockey is the National game of Pakistan and at third of most popular sports in the World.

Branding & Equipment: By Grays Hockey

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Tennis is considered as one of the top ranked sport now a days. The game features solo competition. Historians claim that the sport was originated before the 14th century. King Louis X of France built and indoor Tennis court for himself. Probably it was at the age of early 1400’s.

And the modern rules were introduced into the game. The game has never been truly dominated by a single person or country. We can easily figure out this by accounting the Number One Ranked Player over the last ten years.

Across the Men’s and Women’s tours, 14 different players from 8 different countries have been representing the title. May be this is another cause of it’s being that much popular everywhere.

Branding & Equipment: By Wilson

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Volleyball is one of the simplest sport, which is played almost all over the world. All you need to play the game is a ball and a net. You can play it anywhere, grass, cement or sand beach. The surface is very much negotiable. So, it is well predictable that the simplicity of this sport is mostly responsible for its global popularity. Especially you can feel lucky when you don’t to worry about the surface selection.

In the Olympic Games (begins 1964) volleyball was first introduced. One variant of this sport, beach volleyball was introduced (1996). One interesting about this game in, there is no dominating country for long range of time. Traditionally, Volleyball has been evenly matched over the years. Numerous countries have won medals.

Volleyball is a team sport. Two teams of six players are separated by the net. Grounding the ball on the other team’s court is point. Each team tries to score under some organized rules.

Branding & Equipment: By Mikasa Sports

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That’s all folks, and we hope that you likes the list of 5 Popular Sports & The World’s Most Valuable Brands in 2018.

@Jackie San

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